Introduction
Gojek is one of the most popular super apps globally. It originates from Indonesia and has become the country’s first Decacorn firm.
More people find a multi-service app more appealing to use than one that offers a single service. For example, apps that provide a wallet, bill payment, and other features are highly popular. Similarly, apps that integrate taxi booking, food delivery, handyman, and other on-demand services are also popular.
The Gojek clone app is perfect for businesses offering multiple services. It can target some of the most common daily requirements of the average user, like handyman (plumbing, electrician, locksmith, maid, babysitter, etc.), taxi, food & grocery delivery, delivery genie, to name a few. Besides offering over 100 services, it also generates tons of revenue-generating opportunities.
While the USA and Iran are at war over the Strait of Hormuz and creating a new revenue-generating option in the form of a toll for ships crossing the Strait, installing a Gojek clone will open the doors to a wide range of revenue-generating options.
This article lists the best Gojek clone revenue streams.
Top 10 Gojek clone revenue streams
It is a smart decision to buy a multi-service app like Gojek. This super app business model offers multiple services and revenue options. Here are the best Gojek clone revenue streams that you need to know:
1. Commission:
This is a fee on every successful transaction made through the platform. It is calculated based on a fixed percentage and is applicable to various services.
For example, the commission fee can be collected from drivers, service providers, and vendors. Hence, irrespective of the service the user opts for, like taxi booking, food delivery, pharmacy delivery, home repairs, plumber, or babysitter, the platform earns a commission.
2. Service Fee:
A service charge is generated when a customer avails a service. Hence, if a user makes a booking or requests a service, a service fee is included.
The service charge is at the discretion of the app owner, who can increase the charges during peak hours to boost their revenue.
For example, booking a taxi, ordering food, or requesting a plumber or baby-sitter all generate a service fee as well.
3. Delivery Fee:
This is a fee that is charged for all the deliveries made by the service providers. It can be for food delivery, groceries, etc. The delivery Genie and runner service also includes a delivery fee. Unlike other fees, this is not a fixed amount.
The delivery fee is calculated based on several factors, such as the distance travelled and the time of the delivery. Additionally, it can also include an option of express delivery for a premium.
Furthermore, for an AI-Powered super app like Gojek, with the dynamic surge price feature, the delivery fee is dynamically calculated based on traffic congestion, special events, time of day, weather, and much more.
4. Advertising
The business can also leverage in-app advertising as a revenue-generating option. This includes banner ads on the home screen and service pages.
5. Subscriptions
Designing premium membership plans that offer faster service, free delivery, special discounts, and several other benefits ensures a steady revenue for the business. The subscription plan can be implemented for customers, service providers, and vendors.
6. Payment Commissions
This takes advantage of the in-app wallet provided to the customers for convenience by charging a fee for using it. Additionally, the platform can also introduce a convenience charge to use the digital payment options on the platform.
7. Cross-selling
AI-Powered cross-selling is highly effective in a multi-service app. It involves suggesting the right service at the right time in the form of a notification or feed.
This is powered by contextual bundling, trigger-based recommendations, and a smart algorithm. For example, when a user books a taxi home at 8 pm, it is most likely that they will order take-away dinner. Hence, by proactively feeding restaurants to order from, the platform can capitalize on the user’s requirements.
8. Dynamic surge price
This AI-Powered feature helps calculate the price dynamically. It takes several factors into consideration, like peak hours, time of the day, weather, traffic congestion, special events, supply & demand, and more.
The price is dynamically calculated based on various factors to help boost revenue. This applies to various services like ride-hailing, food & grocery delivery, home services, and more.
9. Merchant promotions
The app owner can manage the promotions from the administrative section of the super app portal. This allows them to run special service provider-based promotions at a cost. This can target users across multiple services.
10. AI Voice & WhatsApp Booking
An all-in-one app integrates advanced voice-based and WhatsApp features, thus providing alternative methods to use the app and increasing the customer base.
The AI-Powered Voice features allow users to book a taxi by simply speaking their request directly. The system is intelligent enough to decipher your natural language and place the request.
Similarly, it also offers an AI-bot that is smart enough to analyse the request you make on a WhatsApp chat. It can process the request and make the necessary bookings.
Ready to Launch Your Gojek Clone App?
Developing a super app isn’t about finding a unique service to deliver a stunning service. It is about the interconnectivity and the multi-service app monetization strategies.
It is about creating a large customer base for your initial service and expanding with other services while utilizing the existing customer base.
When you buy a white-label Gojek clone app from a well-established clone app development company like V3Cube, you get your hands on a high-performing, feature-rich solution.
We offer a multi-service app with over 100 services and one that you can launch within 2 weeks. Order your Gojek Clone app from V3Cube, a firm that has already delivered more than 1900 apps globally.
FAQ
How much does it cost to develop a Gojek Clone app?
The cost to develop this app largely depends on the development method. If you choose to build a custom solution, it will cost between $30,000 and $150,000. On the other hand, if you choose to buy a white-label solution, it will cost a lot less.
How does a super app work?
A super app offers business owners over 100 services. They can start with 1 or 2 services in a single city or region. Expanding to other cities or regions is a simple tweak of the configurations. It allows businesses to scale at the blink of an eye. Expanding the business to offer additional services is also a piece of cake. This is an AI-Powered app that allows customers to avail multiple services with a single account.
How can I add more niches to my multi-service app platform?
The multi-service app platform allows users to start a business with any niche. Adding more niches does not mean adding new apps or modifying the code. This is something a business owner can accomplish from the admin panel of their portal.
What AI-Powered features does the Gojek Clone have?
This multi-service app offers a wide range of AI-Powered features like dynamic surge pricing, taxi booking via WhatsApp, risk & fraud detection, system monitoring, smart promo codes, voice booking assistant, and much more.